Last updated: May 2026.
This Privacy Policy describes how Venta Heating & Air collects, uses, and protects information when you visit ventahvac.com or contact us for HVAC services. Venta Heating & Air is the trade name of Roman HVAC 777 LLC, a California-licensed HVAC contractor (CSLB C-20 #1138898) serving Los Angeles, Orange, Riverside, San Bernardino, and Ventura Counties.
Information we collect
Information you provide directly
- Name, address, phone number, and email when you request service or an estimate
- Property details necessary for HVAC service (system type, age, configuration, equipment make and model)
- Payment information when you authorize service or installation
- Communications with our office or technicians (email, text, voicemail, written notes)
Information collected automatically
- Browser type and version
- Pages visited and time spent on the site
- Referring website (where you came from)
- General location at the city or region level, derived from your IP address
- Cookies and similar technologies for site functionality and analytics
Information we do not collect
- We do not record phone calls without your knowledge
- We do not access location data from your device beyond IP-based general region
- We do not collect biometric data
- We do not require account creation to receive service
How we use information
We use the information we collect to:
- Schedule and dispatch service technicians
- Communicate about appointments, estimates, and service follow-up
- Process payments for completed work
- Maintain service records (required for warranty and equipment service history)
- Comply with California licensing requirements (CSLB record-keeping)
- Improve our website and service operations
We do not use your information for:
- Marketing to third parties
- Sale or rental of your contact information
- Cross-site tracking beyond standard analytics
Information sharing
We share information only when needed to complete the service or when required by law:
- With our service technicians (only what is needed for the specific service call)
- With equipment manufacturers when you authorize warranty registration
- With financing partners when you apply for financing through us
- With government agencies when required by law (permits, inspections, CSLB compliance)
- With insurance carriers when work is part of an insurance claim
We do not:
- Sell your information
- Rent your information
- Share with marketing companies
- Share with data brokers
Cookies and tracking
Our website uses three categories of cookies:
- Essential cookies: required for the site to function (form submissions, secure connections)
- Analytics cookies: Google Analytics for understanding site usage patterns (anonymized)
- No advertising cookies: we do not run retargeting or advertising tracking
You can control cookies through your browser settings. Disabling essential cookies may affect site functionality.
Data security
We protect information through:
- Encrypted transmission (HTTPS) for all form submissions
- Limited access — only employees who need information for service
- Secure payment processing through certified payment processors (we do not store full credit card numbers)
- Physical security at our office for any printed records
- Routine review of access controls
No system is 100% secure. We cannot guarantee absolute security, but we use industry-standard practices.
Your rights
Under California law (CCPA/CPRA), you have the right to:
- Know what personal information we collect about you
- Access your information in a portable format
- Delete your information (with certain legal exceptions for warranty and tax records)
- Opt out of the sale of personal information (we do not sell personal information, but the right exists)
- Non-discrimination for exercising these rights — your service will not be denied or degraded for asking
To exercise these rights, contact us at roman@ventahvac.com or (424) 766-1020. We respond to verified consumer requests within 45 days of receipt, as required by California law. We may need to verify your identity before disclosing or deleting personal information; this typically requires confirmation of the email or phone number associated with your service record.
Data retention
We retain your information only as long as needed for legitimate business and legal purposes:
- Service records and invoices: 7 years (California tax and CSLB recordkeeping requirements)
- Equipment serial numbers and warranty registrations: 10–15 years (matching manufacturer warranty terms)
- Permit and HERS verification records: indefinitely (these may be requested at property sale)
- Marketing-list records: until you unsubscribe; we honor opt-out requests within 10 business days
- Website analytics: 26 months (Google Analytics default), then anonymized or deleted
When retention periods expire, we delete or anonymize the information. We do not use third-party data brokers to enrich our records.
Children’s privacy
Our services are intended for adult homeowners, property managers, and businesses. We do not knowingly collect information from children under 13. If you believe a child has submitted information, contact us and we will remove it.
Third-party links
Our website may link to third-party sites (manufacturer warranty pages, rebate program portals such as ladwp.com or socalgas.com, financing partners). We are not responsible for the privacy practices of those sites. Review their privacy policies separately.
Updates to this policy
We may update this Privacy Policy as our practices change or as required by law. Significant changes will be reflected in the “Last updated” date at the top of this page. Continued use of our services after updates constitutes acceptance of the revised policy.
Contact us
For questions about this Privacy Policy or about how we handle your information:
Venta Heating & Air
Roman HVAC 777 LLC
CSLB License C-20 #1138898
Email: roman@ventahvac.com
Phone: (424) 766-1020
Last updated: May 2026.